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A Jewelry Designer for All Occassions- Harshad Soni

It has been a satisfying long journey for Harshad Soni, who has carved a niche for himself as a bespoke designer. For him, unlike other designer, each piece is a work of art, and each piece has a story to tell. Each piece in a thematic collection is interpreted in a slightly different way. Since custom made jewelry takes time, many clients come to him in advance. He likes his customers to come to him with vision or a concept which he listens ardently and post that he visualizes the same, cleans up the rough edges to give it much desired WOW factor. He has an esteemed clientele base from NRI’s to affluent class to celebrities. Few of his latest creations include fine delicate lightweight jewelry which is inspired from European Jewelry and is unique in its own way.

He has recently introduced first of its kind jewelry with gold and silver elements infused with polish effects and houses the finest gemstones. The best part about Harshad Soni is his experience spanning 30 years in the gems and jewellery industry, which puts him in a league of his own. He sources the finest quality gemstones from the best mines across the world which is procured at the most cost effective prices owing to which his jewelry pieces are showstoppers but way less in prices compared to other selling brands. According to him, “Gemstones are actually not fairly priced in the market but if you can master the art of buying gemstones from the best mines, you can definitely sell the optimum quality gemstones embedded in the jewelry at much lower rates than the others.”

Harshad Soni from the cultural capital of Gujarat is surely a force to reckon with and he is all excited to unveil his new signature collection book under his own brand name “Harshad Soni Signature Collection” where the secret lies in simplifying and deconstructing complex ideas, to translate them into avant-garde classics. The book presents some of the most eccentric collections designed by the Master Harshad Soni himself, sure to create a showstopper at any occasion.His mantra in life is “to always stay on top of the curve”. Punctual by nature, he devotes painstaking attention to build strong rapport with clients. Warmth, hospitality, impeccable service with personalized attention is an integral part of clientele experience with Harshad Soni.